The Korea-Sri Lanka Travel & Tourism Club was launched at the Millennium Hilton Hotel in Seoul on 14th February 2014. The club was created to enhance the cultural and economic relationship between Sri Lanka and South Korea. One of its main goals is to promote tourism, a core area of growth for Sri Lanka-Korea relations.
The chief guest of the event, Hon. Basil Rajapaksa, Minister of Economic Development met with more than 100 Korean and Sri Lankan members of the club who were present at the launch ceremony. Minister of Environment and Renewable Energy Hon. Susil Premajayatha also attended the event.
During the event, Minister Rajapaksa further expressed his sincere appreciation to the organizers and members of the tourism club for leading the launch, promoting tourism and cultural relations between Sri Lanka and South Korea and initiating the campaign to increase awareness of Sri Lanka as a popular destination for Korean tourists. Sri Lanka is already being vigorously promoted in Korea’s main markets, particularly through a series of promotional campaigns that will be presented throughout the year. This club will provide the additional boost for the tourism campaigns.